Product Design, And Engineering For

Why we are here

Great ideas make startups. Great products make unicorns.

Building digital products is hard. Here are some facts.

90% of startups fail.

42% never reach product-market fit.

15 months is the average seed stage runway.

As an early-stage startup, you have limited time and resources to build an awesome product that your customers love. We are here to help!

What we do

We build products that maximise your valuation.

From B2B SaaS to consumer marketplaces, FinTech to EdTech, cybersecurity to social media. We’ve built products that have helped startups across a variety of industries become successful.

15 startup partners

$10M portfolio valuation

15x valuations after 24 months

9 years of experience

TRUSTED BY:

What we offer

Our expertise at one glance.

We deploy a full-stack dedicated product development team to build software applications that achieve your business goals.

Product Management

We help you understand what to prioritise by understanding your users and your business goals. Our product managers are responsible for managing the team and crafting a product strategy and scope to get you to product-market fit as quickly as possible.

UIUX Design

We create an attractive, functional user experience that your users will love. Our designers are responsible for the visual direction of your product alongside whiteboarding, wireframing, and creating high-fidelity prototypes of your application.

Software Engineering

Our Tech Leads and Engineers develop your software and support you in selecting the optimal tech stack, integrations, software architecture, and data model. We build high-quality code and infrastructure that prepares you for scale and allows you to get a product quickly to market.

Quality Assurance

We ensure your released product meets all of the user requirements. Our QA analyst mitigates against any bugs by creating a test strategy and running end-to-end, functional, and automated tests, guaranteeing we release a quality product.

How it works

The BLUE SILO WAY.

Our methodology leverages dual-track agile product development to support startup founders in getting to product-market fit, growth, and maturity. Your startup will benefit from our battle-tested know-how developed over 9 years with many startups.

Project Setup & Business Strategy

We set up our virtual office environment to allow for seamless remote collaboration. We understand and refine your company’s mission, vision, and business goals to ensure we can stay laser-focused on building the most important features that will get us there.

Insights

We collect insights from you and your customers through market research, user surveys, and user interviews to understand exactly what problems your product needs to solve.

Product Discovery & Refinement

We use tried-and-tested activities and techniques to whiteboard and refine potential solutions. We help you prioritise which features to build based on the technical effort and business value that each potential solution will bring. Our findings will be documented in a living roadmap against which we track our progress.

UI/UX Design & User testing

Our designers will create a visual identity for your product, optimise the user flows, and design low-fidelity and high-fidelity prototypes that your users validate. Every product has a design system that covers all UI components, keeping the product consistent and making engineering efficient.

Engineering & QA

Our engineering team will develop the product in bi-weekly sprints. Velocity will be tracked on an ongoing basis to ensure we can deliver in a timely manner. We continuously test the product in line with our test plan in both production and staging environments.

Release

We help you prepare for the product rollout with all relevant members of your customer-facing team to ensure maximum adoption. Once released, we continually gather insights on the live product, update the product roadmap, and incrementally release new features.

When we can help

Product development specific to your stage.

Product Discovery & Prototyping

At the ideation stage, we can help you understand the scope of your product. We build prototypes and visual assets to support your fundraising efforts and validate your ideas with users.

MVP Development

We develop a product strategy for your MVP. We scope, design, and engineer your product in line with the Blue Silo WAY to ensure we get a quality product that your users love to market quickly.

Agile Product Development Team

Whether you need to rebuild your existing technology or continue to build new features on top of your existing product, we provide you with a dedicated product development team to help you achieve your business goals.

Get started

We work with a maximum of 10 startups at a time. Tell us more about your startup, and we’ll be in touch.

Let’s roll